BA (Hons) in Creative Media
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Course Overview
This course places a strong emphasis on creativity, collaboration, design and innovation, and developing students’ practical skills to a high standard. Students are also encouraged to develop the theoretical skills necessary to critically analyse key media issues, both in terms of its technological manifestation and its social impact.
In Year 3 students work on a major interactive media group project. There is also a six-week work placement, allowing students to gain experience in the workplace before completing their final year on the course.
In Year 4 students focus on their chosen speciality area to create a substantial body of work preparing them for a professional career in this field. Students also carry out a large piece of research which culminates in a dissertation. Students are also offered the opportunity to showcase their creative ideas and skills to the public and prospective employers with their final-year project exhibited at the annual end-of-year Creative Media Degree Show, Fís Graduate Showcase.
What makes this course different
The course is a blend of practical creative media skills and communication theory allowing graduates to go into a variety of roles.
Students gain industry experience on the work placement module.
100% of graduates are in employment or further study after 6 months of graduating. 86% of graduates are in a permanent contract after 6 months of graduating.
Understanding the Industry
Creative Media is about telling stories in a way that resonates with people. It is all about sharing information with others in a unique effective way, be it with an article, podcast, photograph, graphic, animation or video. Every company within every industry needs creative content to get their brand, product and story told. Digital content is one of the most in-demand and evolving mediums in industries such as marketing, advertising, entertainment and education.
Career Opportunities
Graduates from this programme will be well prepared to follow several career paths, including:
- Design: Design, Graphic Design, Multimedia Design, Web Design, Interaction/ UI Design, Motion Design, Creative Agency Designer
- Planning & Strategy: Information Architect/User experience Architect, Digital Media Strategist, Authoring: Web Developer, App Design/Developer, E-learning Developer
- Management: Web/Multimedia Project Manager, Social Media Strategist, Communications Officer, Media Planner, Media Buyer, Digital Marketing, Head of Digital, Content Manager
- Content Creation: Content Developer, Transmedia Developer, Copywriter, Content Editor, Digital Image Producer, Creative Video Producer, Digital Marketing, Sound Designer, Audio Consultant, TV Researcher, Copywriter
Graduates work at
Course Delivery and Modules
This course develops media and communication theory as well as professional and technical skills through lectures, tutorials, studio workshops, exhibitions, presentations and group work. Individual and team-based project work are essential to acquiring the skills to be successful on this course and in industry. This course will build competencies in key skills in both conventional and new media. Throughout this course students are also challenged to consider design and media production from a variety of cultural perspectives.
- Media and Communication Studies
- Introduction to Visual Concepts
- 35mm Photography
- Introduction to Web Authoring
- Communication, Research, and Core Study Skills
- Creative Collaborative Development
- Communication Design and Illustration
- Introduction to Sound and Vision
- Storytelling, Creativity, and Interactive Narrative
- Media and Society
- Editorial and Branding Design
- Intermediate Sound and Vision
- Authoring for the Web
- Creative Code for Interactive Applications
- Media Law and Ethics in the Creative Industries
- Design in Motion
- Interactive Sound and Vision
- User Experience (UX) Design
- Group Project Method and Production
- Semester Abroad
- Media and Society
- Physical and Pervasive User Experience (UX)
- Design for Creative Advertising and Digital Marketing
- Immersive Technology Concepts
- Creative Media Group Project
- Work Placement for Creative Media
- Front-End Web Development
- Advanced Digital Photography
- Narrative Design
- Radio and Podcast Production Concepts
- Creative Digital Culture
- Media Literacy and Analysis
- Individual Major Project
- Research Methods for Creative Media
- Research Methods for Creative Media
- Entrepreneurship for Creative Industries
- Print, Type, and the History of Graphic Design
- Server-Side Web Development
- Vlogging and Live streaming
- E-Learning
Work placement
In Year 3 students undertake a 6 week industry work placement where they gain important contacts within the industry to help them in their future careers.
Education Progression
On successful completion of this course, students who obtain Second Class Honours or higher are eligible to be considered for entry to the MA/MSc by Research within the School of Informatics and Creative Arts.
Fees and Funding
Please find information on fees and funding here: www.dkit.ie/fees
Entry requirements
In addition to the standard entry requirements below, English Grade 03 or H6. Applicants from NI/UK require a GCSE English Grade A or AS Level Grade C or A Level Grade E.
- Standard Requirements for Leaving Certificate Applicants
- Standard Requirements for UK/NI Applicants
- Standard Requirements for QQI-Further Education Applicants
Recent CAO points
Student Stories
View all Student Stories
Elena Rimekaite
Emma Doan
Grainne Lambe
Ros Madigan
Sarah McCashin
Siobhan Gallagher
How to apply
Apply on CAO
All standard entry first-year applicants must apply for entry through the CAO. See Important application dates for CAO and information for specific applicant types below:
Advanced Entry & Transfer Applications
Advanced Entry is for applicants who have previous educational achievements and/or work experience and want to be considered for direct entry into year 2, 3, or 4 of a course. This includes students looking to transfer to DkIT from another Higher Education provider.
International Application (non-EU)
International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.
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