BA in Event Management
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Course Overview
This course will give students the knowledge, creativity and professional skills needed to plan, manage and deliver successful events.
Students learn about the complete event journey – from developing an initial concept and responding to a client brief, through planning, budgeting, promotion and production, to delivering the event and evaluating its success.
A strong emphasis is placed on learning by doing. Students have opportunities to plan and organise events, develop event concepts, work with client briefs, prepare budgets and risk assessments, design presentations and produce professional event plans and reports. These experiences help students develop essential skills in teamwork, communication, problem-solving, creativity and project management.
What makes this course different
Gain Real Industry Experience
In Year 2 students undertake an- 18-week industry work placement. This gives students a much broader experience for both their soft skills and technical skills.
Understanding the Industry
The event management industry is a dynamic and fast-paced realm where creativity, organisation, and impeccable planning converge to create unforgettable experiences. It involves orchestrating every aspect of an event, from conceptualisation to logistics, coordination, and execution.
Event professionals work to bring visions to life, ensuring seamless operations and delivering exceptional experiences for attendees. Whether it’s a corporate conference, a grand wedding, a music festival, or a charitable gala, the event management industry thrives on attention to detail, innovation, and the ability to anticipate and exceed expectations.
Career Opportunities
Future Careers
- Event Coordinator
- Festival & Entertainment Coordinator
- Conference & Exhibition Coordinator
- Corporate Events Coordinator
- Sports Events Coordinator
- Venue & Events Coordinator
- Hotel Meetings & Events Coordinator
- Event Sales & Marketing Executive
- Sponsorship & Promotions Executive
- Event Operations Executive
- Incentive Travel Coordinator
- Graduate Event Management Trainee
Graduates work at
Course Delivery and Modules
Students learn through a variety of approaches including lectures, workshops, case studies, group projects, client briefs, event simulations, live event delivery, marketing campaigns, guest lectures and industry visits.
- Academic and Career Skills
- Digital Skills
- Event Industry Studies 1
- Incentives, Conferences & Corporate Hospitality
- Sports Events
- Event Food and Beverage Operations
- Event Industry Studies 2
- Fundamentals of Accounting
- Fundamentals of Management
- Fundamentals of Marketing
Electives:
- Tourism Operations
- French and Francophone Culture for Tourism
- English for Living and Studying in Ireland 1
- Digital Marketing
- Event Technology
- Event Risk & Safety Management
- Event Fundraising and Sponsorship
- Event Industry Systems
- Public Relations and Marketing
- Introduction to Revenue Management
- Operational Accounting
- Placement Preparation
- Placement (Industry Placement with the option to work in Ireland or internationally)
Electives:
- Business Tourism
- Spanish and Hispanic Culture for Tourism
- English for Business and Academic Success
- Enterprise Development
- Applied Law
- Event Planning
- Human Resource Management
- Business Economics and Management Accounting
- Applied Live Events
- Revenue Management & Data Analytics
- Sustainability and Resource Management
- Destination Management
- Applied Marketing
Electives:
- German Language and German-Speaking Cultures for Tourism
- English for the Workplace
- Studies Abroad - Semester 1
- Tourism and Society
Work placement
In Year 2 students undertake a 18-week industry work placement.
Professional Accreditations
Students will have the opportunity to achieve additional micro-credentials such as Google Digital Garage and CHIA (Certificate in Hotel Industry Analytics).
Education Progression
On completion of this course, students will be eligible to progress onto the Level 8 Add-On course: BA (Hons) in Event Management. (This will be subject to student numbers. Where places are limited, offers will be linked to the final GPA achieved.)
BA (Hons) in Event Management
Fees and Funding
Please find information on fees and funding here: www.dkit.ie/fees
Entry requirements
Standard entry requirements apply. There are no special entry requirements for this course.
- Standard Requirements for Leaving Certificate Applicants
- Standard Requirements for UK/NI Applicants
- Standard Requirements for QQI-Further Education Applicants
Recent CAO points
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Student Stories
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Niamh Fallon
Kayleigh Loughlin
Niall Fretwell
How to apply
Apply on CAO
All standard entry first-year applicants must apply for entry through the CAO. See Important application dates for CAO and information for specific applicant types below:
Advanced Entry & Transfer Applications
Advanced Entry is for applicants who have previous educational achievements and/or work experience and want to be considered for direct entry into year 2, 3, or 4 of a course. This includes students looking to transfer to DkIT from another Higher Education provider.
International Application (non-EU)
International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.
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Disclaimer: All module titles are subject to change and for indicative purposes only. All courses are delivered subject to demand and timetables are subject to change. Elective Module options will only run subject to student numbers. The relevant Department will determine the viability of each elective module option proceeding depending on the number of students who choose that option. Students will be offered alternative elective modules on their programme should their preferred elective option not be proceeding. Award Options for Common Entry Programmes: The relevant Department will determine the viability of each award option proceeding depending on the number of students who choose either option. If the numbers for one of the Award options exceed available places, students for this option will be selected based on Academic Merit (highest grades).