School of Business and Humanities Undergraduate

BA (Hons) in Sport and Exercise with Business

Complement your sporting passion with business knowledge.
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Course Overview

This course develops analytical leaders with the problem-solving skills to drive innovation within the community and commercial sport sectors. The sports and exercise elements of the course develop professional and leadership skills in activities enjoyed by the general population throughout their lifespan.

The enterprise and business elements of the course help students to develop the creativity, innovation and enterprise skills that characterise successful business leaders in sport.

What makes this course different

Understanding the Industry

Sport and exercise science has a key role in society, ranging from improving sports performance in elite athletes to reducing the burden of disease associated with physical inactivity in modern lifestyles. By improving our understanding of how the body and mind respond and adapt to exercise, we can develop new research-based approaches to enhance performance and health. Both sports and business thrive on innovation and the ability to adapt to changing circumstances.

Career Opportunities

Future Careers:
  • Sports Performance
  • Sports Development Officers
  • Exercise and Fitness Professionals
  • Physical Activity Coordinators
  • Leisure Facility Managers
  • Adapted Physical Activity Officers
  • Sports Coaching
  • Sports Business Managers
In these areas:
  • Health, Fitness, and Leisure
  • Government Health Sector
  • Professional Sport
  • Elite Sport
  • Recreational Sport

Graduates work at

Work placement

In Year 3, students have the opportunity to Study Abroad or to be placed in an organisation on a 12-week industry work placement.

This gives students a much broader experience for both their soft skills and technical skills. They can also gain contacts in industry to help them in their future career. If you travel abroad you can significantly improve your language skills and immerse yourself in another culture.

Professional Accreditations

Students can gain additional professional awards including internationally recognised Gym Instructor and Personal Training awards as well as Coaching Ireland awards in ‘Coaching Children’ and ‘Coaching Young People’.

Education Progression

Graduates will be able to progress to Level 9 and 10 postgraduate degree courses.

Graduates of this programme have previously continued their studies in areas such as Strength and Conditioning and Sports Performance, amongst others.

MBS in Entrepreneurship and Marketing

Business, Management & Marketing DK_BBUSS_9 Level 9
Course type: Postgraduate
Study mode: Full-Time|Part-Time
Duration: 1 Year / 2 Years
Start date: Sep 2025

Fees and Funding

Please find information on fees and funding here: www.dkit.ie/fees

Entry requirements

Standard entry requirements apply. There are no special entry requirements for this course.

Recent CAO points

CAO points 2024 225
CAO points 2023 192

How to apply

Apply on CAO

All standard entry first-year applicants must apply for entry through the CAO. See Important application dates for CAO and information for specific applicant types below:

Apply on CAO
CAO code: DK867

Advanced Entry & Transfer Applications

Advanced Entry is for applicants who have previous educational achievements and/or work experience and want to be considered for direct entry into year  2, 3, or 4 of a course. This includes students looking to transfer to DkIT from another Higher Education provider.

International Application (non-EU)

International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.

Ask us a Question

If you have a question about the BA (Hons) in Sport and Exercise with Business please ask it below and we will get back to you.

David Cranny

Programme Director
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