BA (Hons) in Sport and Exercise with Business
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Course Overview
This course blends sport and exercise science with enterprise and leadership, supporting students to work confidently across the full spectrum of sport—from grassroots participation to elite performance. Students learn how to use advanced sports performance tools such as GPS tracking and performance analysis software, and learn the principles of sport and exercise science, including physiology, sports coaching pedagogy and psychology. They will learn how to coach, lead and motivate individuals and teams, how to design and deliver inclusive physical activity programmes, and gain Business, IT and entrepreneurial skills for managing and developing sport organisations.
Students benefit from a practical learning environment, gaining hands-on experience in schools, community sport organisations, and elite performance settings. They use the latest sports performance technologies to measure, analyse, and improve physical performance, and have the opportunity to gain a wide range of professional qualifications that boost employability from day one.
What makes this course different
Work Placement or Study Abroad
Students have the option to complete a work placement or study abroad with Erasmus in Year 3.
Gain Additional Qualifications
Gain additional professional awards including internationally recognised Gym Instructor and Personal Training awards as well as Coaching Ireland awards in ‘Coaching Children’ and ‘Coaching Young People’.
Understanding the Industry
Sport and exercise science has a key role in society, ranging from improving sports performance in elite athletes to reducing the burden of disease associated with physical inactivity in modern lifestyles. By improving our understanding of how the body and mind respond and adapt to exercise, we can develop new research-based approaches to enhance performance and health. Both sports and business thrive on innovation and the ability to adapt to changing circumstances.
Career Opportunities
Future Careers:
Graduates are prepared for a broad range of careers in both sport and business, including:
- Exercise and Fitness Professional
- Sport Development Officer
- Sports Coach (Community to Elite)
- Performance Analyst
- Leisure and Facility Manager
- Sport Business Manager or Entrepreneur
- Professional and Elite Sports Teams
- Community Sport and Youth Development
- Schools and Education Settings
- Health and Wellness Centres
- National Governing Bodies
In these areas:
- Health, Fitness, and Leisure
- Government Health Sector
- Professional Sport
- Elite Sport
- Recreational Sport
Graduates work at
Course Delivery and Modules
- Foundations of Physical Literacy and Child Development
- Gym Instruction 1: Foundations of Exercise Delivery
- Research and Communication Skills
- The Science of Movement
- Marketing
- Business Management
- Coaching Children for Movement Mastery and Lifelong Activity
- Gym Instruction 2: Applied Practice
- Fundamentals of Nutrition
- Organisation, Structure, and Development of Sport in Ireland
- Workplace Communication Skills
- Business Computing Applications
- Teaching through Sport: Adolescent Coaching Pedagogy in Practice
- Group Training: Circuit and Group Instruction
- Scientific Concepts in Training and Conditioning
- Sports Law, Governance and Ethics
- Introduction to e-Business
- Intercultural Competence
- Exercise Psychology and Behavioural Change
- Adapted Physical Activity
- Applied Coaching and Leadership in Adolescent Sport and Physical Activity
- Personal Training: Advanced Practice
- Youth Athletic Development
- Finance for Sport
- Designing Youth Sport and Physical Activity Interventions
- Work Placement or Studies Abroad or Industry Project for Sport
- Exercise for Special Populations
- Performance Analysis for Sport
- Research Methods for sport-related research
- Business Law
- Applied Practice in Youth Sport and Physical Activity
- Research Project for Sport
- Load Monitoring in Exercise and Sport
- Sport and Exercise Nutrition
- Sociological Issues in Sport and Physical Activity
- Sport Rehabilitation
- Research Project 2
- Exercise and Sports Psychology
- Advanced Fitness Testing and Exercise Prescription
- Leadership and Management
- New Venture Development for Sport
- Strength and Conditioning
Work placement
In Year 3, students have the opportunity to Study Abroad or to be placed in an organisation on a 12-week industry work placement.
This gives students a much broader experience for both their soft skills and technical skills. They can also gain contacts in industry to help them in their future career. If you travel abroad you can significantly improve your language skills and immerse yourself in another culture.
Professional Accreditations
Students can gain additional professional awards including internationally recognised Gym Instructor and Personal Training awards as well as Coaching Ireland awards in ‘Coaching Children’ and ‘Coaching Young People’.
Education Progression
Graduates will be able to progress to Level 9 and 10 postgraduate degree courses.
Graduates of this programme have previously continued their studies in areas such as Strength and Conditioning and Sports Performance, amongst others.
MBS in Entrepreneurship and Marketing
Fees and Funding
Please find information on fees and funding here: www.dkit.ie/fees
Entry requirements
Standard entry requirements apply. There are no special entry requirements for this course.
- Standard Requirements for Leaving Certificate Applicants
- Standard Requirements for UK/NI Applicants
- Standard Requirements for QQI-Further Education Applicants
Recent CAO points
Student Stories
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Cian Choy
How to apply
Apply on CAO
All standard entry first-year applicants must apply for entry through the CAO. See Important application dates for CAO and information for specific applicant types below:
Advanced Entry & Transfer Applications
Advanced Entry is for applicants who have previous educational achievements and/or work experience and want to be considered for direct entry into year 2, 3, or 4 of a course. This includes students looking to transfer to DkIT from another Higher Education provider.
International Application (non-EU)
International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.
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Disclaimer: All module titles are subject to change and for indicative purposes only. All courses are delivered subject to demand and timetables are subject to change. Elective Module options will only run subject to student numbers. The relevant Department will determine the viability of each elective module option proceeding depending on the number of students who choose that option. Students will be offered alternative elective modules on their programme should their preferred elective option not be proceeding. Award Options for Common Entry Programmes: The relevant Department will determine the viability of each award option proceeding depending on the number of students who choose either option. If the numbers for one of the Award options exceed available places, students for this option will be selected based on Academic Merit (highest grades).