School of Business and Humanities Postgraduate

MBS in Entrepreneurship and Marketing

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Course Overview

The aim of the MBS in Entrepreneurship and Marketing is to produce independent minded, self-reliant graduates with the theory, practice and research capability for employment as managers in both specialist and non-specialist roles across a broad range of industry sectors, with a specific specialism in the areas of Entrepreneurship and Marketing.

This programme is available on a one year full-time basis (attending 2 days per week), or a two-year part-time basis (attending 1 day per week). The period of structured tuition is September to May (2 semesters), with the dissertation submitted in August. Examinations will take place in January and May.

Graduates should also be capable of pursuing further studies to Ph.D. level.

Find out more by viewing our Postgraduate webinar video for this course

Course Delivery and Modules

  • Induction Workshop
  • Entrepreneurship & Economic Development
  • Entrepreneurship Theory & Practice
  • Strategic Brand Management
  • New Venture Finance
  • Research Methods
  • Strategic Digital Marketing

  • Business Strategy*
  • Research Project**
  • Change Management
  • Systematic Innovation & Intrapreneurship
  • New Product Development for Global Markets 
  • Applied SME Strategic Business Management

 

* A week-long intensive module, jointly run in conjunction with Heilbronn University, Germany.

**Research Project: Students will be required to complete a research-based project of around 7,000 words.

Fees and Funding

EU Fees:

  • Full-time (EU): €5,800
  • Part-time (EU): €6,300

Non-EU Fees:

  • Full-time (non-EU): €12,000
  • Part-time (non-EU): n/a

You may be eligible for financial support for this course through the Student Universal Support Ireland (SUSI) system. Find out more

Fees

EU Fees €5,800
International (non-EU Fees) €12,000

Entry requirements

Applicants must have a recognised honours degree, normally a 2:2 or higher, in business, marketing, entrepreneurship, accounting or related discipline.

Student Stories

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How to apply

Apply Directly to DkIT

Apply directly to DkIT using our online applications system. Please remember to upload the required documentation (copies of your existing qualification(s), your CV, any other support documents etc) with your online application to expedite your application. To avoid disappointment early registration is recommended.

International Application (non-EU)

International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.

Ask us a Question

If you have a question about the MBS in Entrepreneurship and Marketing please ask it below and we will get back to you.

Colin Cooney

Programme Director
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