MBS in Entrepreneurship and Marketing
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Course Overview
The Master of Business in Entrepreneurship & Marketing (MBS) is an award-winning QQI Level 9 programme designed for graduates who wish to develop the entrepreneurial, strategic, marketing, and leadership skills required to succeed in a rapidly changing business environment.
The programme has recently been redesigned following a comprehensive review to ensure that content, delivery, and learning experiences remain aligned with the needs of contemporary organisations and graduates.
The programme combines academic rigour with practical application, providing students with opportunities to engage with real organisations, work on live business challenges, and develop solutions to contemporary business problems.
The MBS can be completed full-time in one year or part-time over two years. Full-time classes are typically scheduled on Tuesdays and Thursdays. The programme is delivered primarily face-to-face, with selected modules incorporating blended and hybrid learning approaches to provide greater flexibility while maintaining a strong on-campus learning experience.
Students benefit from a diverse learning environment that brings together graduates from DkIT, graduates from other higher education institutions, and international students from a wide range of academic and professional backgrounds.
Key Features of the programme:
- Award-winning programme with a long track record of success
- Practical and applied learning throughout
- Applied Business Consultancy Project working with real organisations
- Guest speakers and industry engagement across multiple modules
- Flexible delivery model combining face-to-face and blended learning
- Choice of capstone pathway through either a Research Project or Incubation for Responsible New Venture Creation
- Strong career progression opportunities in management, entrepreneurship, marketing, consultancy and business development
- Preparation for doctoral and research study
Graduates should also be capable of pursuing further studies to Ph.D. level.
Find out more by viewing our Postgraduate webinar video for this course
What makes this course different
Award-winning programme
Award-winning programme with a long track record of success
Applied Business Consultancy Project
Applied Business Consultancy Project working with real organisations
Career Opportunities
Graduates of the programme have progressed into leadership positions across a range of sectors, established their own businesses, and continued to doctoral-level study both in Ireland and internationally.
Course Delivery and Modules
- Entrepreneurial Competence (10 credits)
- New Venture Finance (10 credits)
- Research Methods & Ethics (10 credits)
- Strategic Digital Marketing (10 credits)
- Applied Business Consultancy Project (10 credits)
- Business Strategy (10 credits)
Students choose one of the following:
- Research Project (30 credits)
- Incubation for Responsible New Venture Creation (30 credits)
Fees and Funding
EU Fees:
- Full-time (EU): €5,800
- Part-time (EU): €6,300
Non-EU Fees:
- Full-time (non-EU): €12,000
- Part-time (non-EU): n/a
You may be eligible for financial support for this course through the Student Universal Support Ireland (SUSI) system. Find out more
Fees
Entry requirements
Applicants must have a recognised honours degree, normally a 2:2 or higher, in business, marketing, entrepreneurship, accounting or related discipline.
Student Stories
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Andrine Mendez
Conor Richardson
Mark O'Hare
Seán McArdle
How to apply
Apply Directly to DkIT
Apply directly to DkIT using our online applications system. Please remember to upload the required documentation (copies of your existing qualification(s), your CV, any other support documents etc) with your online application to expedite your application. To avoid disappointment early registration is recommended.
International Application (non-EU)
International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.
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Course News
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Disclaimer: All module titles are subject to change and for indicative purposes only. All courses are delivered subject to demand and timetables are subject to change. Elective Module options will only run subject to student numbers. The relevant Department will determine the viability of each elective module option proceeding depending on the number of students who choose that option. Students will be offered alternative elective modules on their programme should their preferred elective option not be proceeding. Award Options for Common Entry Programmes: The relevant Department will determine the viability of each award option proceeding depending on the number of students who choose either option. If the numbers for one of the Award options exceed available places, students for this option will be selected based on Academic Merit (highest grades).