Colour
Colour is an integral part of creating a consistent look and feel for any brand and the DkIT colour palette supports how our audiences experience both our offline and online communications. Our colour palette reflects our personality and consists of vibrant, contrasting tones to reflect the dynamic, energetic nature of the brand identity.
For digital applications always use the specified RGB breakdowns for each of the colours. When selecting colours, always ensure legibility and consistency with the content.
Primary Colour Palette

DkIT Navy
CMYK: 100, 100, 6, 60
HEX: #0D0047
PANTONE: 2766C

DkIT Gold
CMYK: 10, 20, 100, 40
HEX: #97810e
PANTONE: 871M (Metallic)
Secondary Colour Palette

Red
School of Business & Humanities
CMYK: 3, 100, 66, 12
HEX: #CD1442
PANTONE: 200 EC

Purple
School of Informatics & Creative Arts
CMYK: 40, 100, 0, 7
HEX: #981D85
PANTONE: 2415 EC

Yellow
School of Engineering
CMYK: 0, 35, 100, 0
HEX: #FBAF17
PANTONE: 130 EC

Green
School of Health & Science
CMYK: 48, 0, 94, 0
HEX: #91C847
PANTONE: 375 EC